Client Care – The Old is New Again

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Real estate agents are quick to talk about the importance of customer service. But how many agents deliver truly exceptional client care? Notice how I changed from customer service to client care because that’s what I think we should have as a goal. It’s not just important to give great customer service, but you need
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You’re a Realtor – Not a Lawyer

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One of the first rules of real estate should be, “You’re a Realtor, not a lawyer.”  Yet I don’t recall anyone making a point to say that. Every Jurisdiction is Different There are some states and jurisdictions that use licensed lawyers to negotiate the terms and conditions for their respective buyers and sellers.  The Realtor
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Social Media Marketing Without Going Down the Black Hole

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There is no doubt that social media can create a “black hole” if not watched carefully. You understand that there are several social media web sites where you could spend an enormous amount of time mindlessly reading and commenting on other peoples’ posts. And even though you know you aren’t being productive, you can’t help
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